Belonging to the Brand: Why Community is the Last Great Marketing Strategy 9781733553391

Belonging to the Brand: Why Community is the Last Great Marketing Strategy 9781733553391, 1733553398

“Belonging to the Brand” is a must-read for business leaders or entrepreneurs seeking to successfully pivot in today’s r

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International Brand Strategy 2020950524

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Jesus, the Last Great Initiate

An esoteric look at the life of Jesus, here considered the ultimate of a long line of 'Initiates.' Schuré (184

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Beyond the Brand: Why Engaging the Right Customers is Essential to Winning in Business [illustrated edition] 9780793188369, 0793188369

Branding reached its zenith in the dot-com era, when as much as 90 percent of the venture capital raised by start-ups wa

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The last great muslim empires

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Brand Fusion: Purpose-driven brand strategy 9783110718638, 9783110718348

Brand Fusion: Purpose-driven brand strategy presents a compelling case for what consumers, customers, employees, and wid

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Brand Fusion: Purpose-driven brand strategy 9783110718638, 9783110718348

Brand Fusion: Purpose-driven brand strategy presents a compelling case for what consumers, customers, employees, and wid

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The Brand-Driven CEO: Embedding Brand into Business Strategy 1442649852, 9781442649859

The Brand-Driven CEO demonstrates how senior leadership can use their brand to align and guide the behaviors, decisions,

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The Theory of Comparative Advantage: Why specialisation is the key to success (Management & Marketing Book 6) 9782806264084, 9782806264091

Why specialisation is the key to success This book is a practical and accessible guide to understanding and implementin

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Why the Atomic World is the Way it is

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