Practical Marketing for the Academic Library 9781440872228, 9781440872235, 1440872228

Practical Marketing for the Academic Library 1440872228, 9781440872228

In an age in which federal funding for libraries is being cut, libraries of every size and type must prove their value.

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Marketing and Outreach for the Academic Library : New Approaches and Initiatives 9781442262553, 9781442262546

Volume 7 of the series Creating the 21st-Century Academic Library is focused on new approaches and initiatives in market

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Reimagining the Academic Library 9781442263383, 9781442238589

Academic libraries are in the midst of significant disruption. Academic librarians and university administrators know th

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Marketing Today's Academic Library: A Bold New Approach to Communicating with Students 0838909841, 9780838909843

In "Marketing Today's Academic Library", Brian Mathews uses his vast experience to speak directly to the

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The Evolution of the American Academic Library Building 0810832194, 9780810832190

As a consultant on the design of academic library buildings, David Kaser often wondered why certain libraries were desig

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Academic Library Metamorphosis and Regeneration 9781442273085, 9781442273078

Academic Library Metamorphosis and Regeneration continues the discussions around change and transformation that are taki

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Defining Relevancy: Managing the New Academic Library (Libraries Unlimited Library Management Collection) 1591584191, 9781591584193, 9780313095962

Connection. Competition. Collaboration. These three words define management of college libraries, today and in the futur

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Academic English: Theoretical and Practical Issues

Данное учебное пособие предназначено для аудиторной и самостоятельной работы студентов 4 курса бакалавриата направления

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Academic Grammar for Masters

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Marketing for Special and Academic Libraries : A Planning and Best Practices Sourcebook 9781442262713, 9781442262690

Here’s an easy-to-follow, practical, easily-implementable, 21st-Century marketing book for academic and special librarie

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