How Health Innovators Maximize Market Success: Strategies to Launch and Commercialize Healthcare Innovations 9781616993375, 9781616993368, 9781616993382, 2019911619

Commercializing an innovation is hard, especially in healthcare. Health innovators often assume that just because an inn

146 77 1MB

English Year 2019

How Health Innovators Maximize Market Success: Strategies to Launch and Commercialize Healthcare Innovations
9781616993375, 9781616993368, 9781616993382, 2019911619

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Dr. Roxie Mooney

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