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The rise of behavioural approaches in economics has been one of most significant developments in the study of economic d
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Reactive Publishing Unlock the secrets of human behavior and decision-making with "Behavioral Economics with Pytho
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This comprehensive Handbook addresses a wide variety of methodological approaches adopted and developed by behavioural e
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Economic theory in its neoclassical form is sometimes regarded as free from values; it is simply the theory of economic
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Sunday Times bestselling author Dan Ariely brings his unique perspective to bear on a maelstrom of life’s problems – fro
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When a venture seems to be faltering, do you persist and hope that things will get better or do you cut your losses? Thi
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Companies of all kinds have fallen into some of the most fundamental of traps when it comes to consumer marketing; in as
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Applying experimental methods has become one of the most powerful and versatile ways to obtain economic insights, and ex
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