The BCG Growth-Share Matrix: Theory and Applications: The key to portfolio management (Management & Marketing Book 10) 9782806266156, 9782806270023

The key to portfolio management!  This book is a practical and accessible guide to understanding and implementing the B

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The BCG Growth-Share Matrix: Theory and Applications: The key to portfolio management (Management & Marketing Book 10)
 9782806266156, 9782806270023

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