Handbook of Consumer Psychology (Marketing and Consumer Psychology Series) 080585603X, 9780805856033, 9781410618993

Online Consumer Psychology: Understanding and Influencing Consumer Behavior in the Virtual World (Advertising and Consumer Psychology) 9780805851540, 0805851542

Online Consumer Psychology addresses many of the issues created by the Internet and goes beyond the topic of advertising

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Visual Marketing: From Attention to Action (Marketing and Consumer Psychology) [1 ed.] 0805862927, 9780805862928, 9781410618689

This comprehensive volume aims to further research and theory development in visual marketing. By bringing together lead

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Consumer Psychology and Consumer Behavior: Behavioral Economics and Cognitive Biases simplified - Improve your critical thinking 9798638402716

573 56 4MB Read more

Psychopolitics: Psychology of Consumer Socialization [1, 3 ed.]

WELCOME TO THE AGE OF SELF-STIMULATION In modern society, we manage our lives between compulsory loops of production and

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Consumer Psychology in a Social Media World 9780765646934, 9780765646941, 9781315714790

Consumer Psychology in a Social Media World seeks to illustrate the relevance of consumer psychology theory and research

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Brand Psychology: Consumer Perceptions, Corporate Reputations 9780749471736, 9780749471743

Why do we trust some brands more than others? How important is integrity for a brand's survival? How can brand conf

120 118 6MB Read more

The Darker Side of Social Media: Consumer Psychology and Mental Health [2 ed.] 1032530685, 9781032530680

The Darker Side of Social Media: Consumer Psychology and Mental Health takes a research-based, scientific approach to ex

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Handbook of Psychology, Biological Psychology 0471666661

Includes established theories and cutting-edge developments.Presents the work of an international group of experts.Prese

751 107 6MB Read more

Consumer Electronics Troubleshooting and Repair Handbook 0070158096

* The ultimate troubleshooting and repair reference for professional technicians and hobbyists focuses on the most popul

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Handbook of US Consumer Economics 9780128135242, 0128135247

Handbook of U.S. Consumer Economics presents a deep understanding on key, current topics and a primer on the landscape o

481 46 10MB Read more