The Indestructible Brand : Crisis Management in the Age of Social Media [1 ed.] 9789386446817, 9789386446794

Influencer: Building Your Personal Brand in the Age of Social Media 9780806538853, 9780806538860, 0806538864

1,598 336 322KB Read more

The End of Marketing: Humanizing Your Brand in the Age of Social Media and AI 0749497572, 9780749497576

WINNER: NYC Big Book Award 2020 - Business: Small Business and Entrepreneurship category WINNER: BookAuthority Best New

1,705 148 9MB Read more

Recognition in the Age of Social Media 1509544585, 9781509544585

The desire to be recognized is a basic human trait. In contemporary society, social media platforms play a key role in d

103 94 5MB Read more

Dressing Up: Menswear in the Age of Social Media 9781800732773

What does men’s fashion say about contemporary masculinity? How do these notions operate in an increasingly digitized wo

159 22 55MB Read more

#Republic: Divided Democracy in the Age of Social Media 9781400884711

As the Internet grows more sophisticated, it is creating new threats to democracy. Social media companies such as Facebo

112 46 2MB Read more

Indestructible: Reclaim Control and Respond with Confidence in a Media Crisis 9781954801080, 9781954801103, 9781954801097

141 100 925KB Read more

Digital Militarism: Israel's Occupation in the Social Media Age 9780804794978

Digital Militarism considers how social media has become a crucial site in which the Israeli military occupation is supp

129 104 9MB Read more

Social Media and the Public Interest: Media Regulation in the Disinformation Age 2019021836, 2019008051, 9780231184540, 9780231545549

1,276 94 1MB Read more

Social Media and the Public Interest: Media Regulation in the Disinformation Age 9780231545549

Philip M. Napoli offers a timely and persuasive case for seeing social media as news media, with a fundamental obligatio

134 90 1MB Read more

Sharing Behavior of Brand Crisis Information on Social Media: A Case Study of Chinese Weibo 9811666660, 9789811666667

This book adopted 66 brand crisis events as research samples taking place from 2010 to 2016 on social media (Chinese Wei

145 105 9MB Read more