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"Human consumption is multi-faceted and so requires inter-disciplinary exploration in order to explain a spectrum o
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This book challenges existing stereotypes about the 'consumer as chooser'. It shows how we must develop a more
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Top policy experts offer Medicare reform solutions for the millions of seniors whose health care depends on America'
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School choice seeks to create a competitive arena in which public schools will attain academic excellence, encourage ind
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It is often said that sex sells, but who pays the price? Jennifer Wesely probes the sources and consequences of sexualiz
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Are consumers entitled to full disclosure about what is in their food? Many countries, including key U.S. trading partne
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his weird-press offering is both deliriously repulsive and very well-crafted. It's a collection of short pieces --
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Interpretive consumer research usually proceeds with a minimum of structure and preconceptions. This book presents a mor
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