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"This book takes a close look at branding and sponsorship in sport in the age of digital media. It examines how bra
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This book explores the convergence of urban radio with digital media technologies in Africa, focusing on how youth are r
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This book takes a solid step toward a systematic analysis of the implications of microfinance for the role and regulatio
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This book makes a distinction between the "principal" - the man or woman who occupies the position - and the &
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Dynamics of the Changing Global Security Order: Emerging Trends and Key Issues in Asia presents knowledge, insights and
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In Academic and Digital Libraries: Emerging Directions and Trends, the authors open by identifying the technological rev
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This text provides a snapshot of issues reflecting the changing nature of translation studies. Resulting from discussion
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This edited volume details public branding and marketing from a global, comparative perspective. Place branding and mark
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