Sketching user experiences: getting the design right and the right design [Nachdr. ed.] 9780123740373, 0123740371, 2006036416, 1865843830

Table of contents :
Front Cover......Page 1
Sketching User Experiences: getting the design right and the right design......Page 4
Copyright Page......Page 5
Contents......Page 7
Preface......Page 10
Acknowledgements......Page 20
Author's Note......Page 22
Part I: Design as Dreamcatcher......Page 24
Chapter 1. Design for the Wild......Page 28
Chapter 2. Case Study: Apple, Design, and Business......Page 42
Chapter 3. The Bossy Rule......Page 64
Chapter 4. A Snapshot of Today......Page 70
Chapter 5. The Role of Design......Page 74
Chapter 6. A Sketch of the Process......Page 78
Chapter 7. The Cycle of Innovation......Page 86
Chapter 8. The Question of "Design"......Page 96
Chapter 9. The Anatomy of Sketching......Page 106
Chapter 10. Clarity is Not Always the Path to Enlightenment......Page 116
Chapter 11. The Larger Family of Renderings......Page 122
Chapter 12. Experience Design vs Interface Design......Page 128
Chapter 13. Sketching Interaction......Page 136
Chapter 14. Sketches Are Not Prototypes......Page 140
Chapter 15. Where Is the User in All of This?......Page 144
Chapter 16. You Make That Sound Like a Negative Thing......Page 146
Chapter 17. If Someone Made a Sketch in the Forest and Nobody Saw it......Page 154
Chapter 18. The Object of Sharing......Page 168
Chapter 19. Annotation: Sketching on Sketches......Page 176
Chapter 20. Design Thinking and Ecology......Page 202
Chapter 21. The Second Worst Thing That Can Happen......Page 208
Chapter 22. A River Runs through It......Page 224
Part II: Stories of Methods and Madness......Page 228
Chapter 23. From Thinking on to Acting On......Page 230
Chapter 24. The Wonderful Wizard of Oz......Page 240
Chapter 25. Chameleon: From Wizardry to Smoke-and-Mirrors......Page 246
Chapter 26. Le Bricolage: Cobbling Things Together......Page 254
Chapter 27. It Was a Dark and Stormy Night......Page 262
Chapter 28. Visual Story Telling......Page 278
Chapter 29. Simple Animation......Page 300
Chapter 30. Shoot the Mime......Page 310
Chapter 31. Sketch-a-Move......Page 322
Chapter 32. Extending Interaction: Real and Illusion......Page 332
Chapter 33. The Bifocal Display......Page 338
Chapter 34. Video Envisionment......Page 350
Chapter 35. Interacting with Paper......Page 372
Chapter 36. Are You Talking to Me?......Page 394
Chapter 37. Recapitulation and Coda......Page 402
Chapter 38. Some Final Thoughts......Page 408
References and Biblography......Page 422
Index......Page 437