Marketing and Outreach for the Academic Library : New Approaches and Initiatives 9781442262553, 9781442262546

Practical Marketing for the Academic Library 1440872228, 9781440872228

In an age in which federal funding for libraries is being cut, libraries of every size and type must prove their value.

159 18 6MB Read more

Practical Marketing for the Academic Library 9781440872228, 9781440872235, 1440872228

This down-to-earth book offers practical marketing solutions for reaching students, faculty, and administration in commu

100 63 4MB Read more

Going Places with Youth Outreach: Smart Marketing Strategies for Your Library 0838909000, 9780838909003, 9780838998250

371 54 848KB Read more

Marketing Today's Academic Library: A Bold New Approach to Communicating with Students 0838909841, 9780838909843

In "Marketing Today's Academic Library", Brian Mathews uses his vast experience to speak directly to the

344 95 1MB Read more

Academic Library Metamorphosis and Regeneration 9781442273085, 9781442273078

Academic Library Metamorphosis and Regeneration continues the discussions around change and transformation that are taki

137 78 842KB Read more

Defining Relevancy: Managing the New Academic Library (Libraries Unlimited Library Management Collection) 1591584191, 9781591584193, 9780313095962

Connection. Competition. Collaboration. These three words define management of college libraries, today and in the futur

101 94 1MB Read more

Reimagining the Academic Library 9781442263383, 9781442238589

Academic libraries are in the midst of significant disruption. Academic librarians and university administrators know th

136 37 3MB Read more

Conceptual Jurisprudence: Methodological Issues, Classical Questions and New Approaches (Law and Philosophy Library, 137) 3030788024, 9783030788025

This book brings together leading legal theorists to present original philosophical work on the concept of law - the cen

123 84 Read more

New Economic Engine: Effective Government and Efficient Market (China Academic Library) 9811529213, 9789811529214

This book contains at least three main highlights: breaking through the limitations of the mainstream Western economics

103 70 2MB Read more

Marketing for Special and Academic Libraries : A Planning and Best Practices Sourcebook 9781442262713, 9781442262690

Here’s an easy-to-follow, practical, easily-implementable, 21st-Century marketing book for academic and special librarie

148 93 5MB Read more