Table of contents : Front Cover......Page 1 Title Page......Page 4 Copyright Page......Page 5 Brief Contents......Page 6 Contents......Page 8 Globalization......Page 31 Apple’s Global iMpact......Page 32 Entrepreneurs and Small Businesses......Page 34 What Is Globalization?......Page 35 Globalization of Markets......Page 36 Globalization of Production......Page 37 Global Sustainability: Three Markets, Three Strategies......Page 38 Falling Barriers to Trade and Investment......Page 39 Technological Innovation......Page 43 Measuring Globalization......Page 44 Against Globalization......Page 45 For Globalization......Page 46 Inequality within Nations......Page 47 Inequality between Nations......Page 48 Global Inequality......Page 49 Culture Matters: The Culture Debate......Page 50 Manager’s Briefcase: The Keys to Global Success......Page 51 The Global Business Environment......Page 52 The Road Ahead for International Business......Page 54 Chapter Summary......Page 55 Teaming Up......Page 57 Market Entry Strategy Project......Page 58 Practicing International Management Case: IO Interactive-Storytelling Goes Global......Page 59 Appendix World Atlas......Page 61 Cross-Cultural Business......Page 69 Hold the Pork, Please!......Page 70 National Culture......Page 71 Physical Environment......Page 72 Culture Matters: Creating a Global Mindset......Page 73 Values and Behavior......Page 74 Aesthetics......Page 75 Manager's Briefcase: A Globetrotter’s Guide to Meetings......Page 76 Social group Associations......Page 77 Social Mobility......Page 78 Education......Page 79 Christianity......Page 80 Hinduism......Page 83 Buddhism......Page 84 Shinto......Page 85 Global Sustainability: Speaking in Fewer Tongues......Page 86 Body Language......Page 88 view of Work......Page 89 Material Culture......Page 90 Cultural Change......Page 91 Studying Culture in The Workplace......Page 92 Chapter Summary......Page 96 Key Terms......Page 97 Talk About It 2......Page 9 Teaming Up......Page 98 Market Entry Strategy Project......Page 99 Practicing International Management Case: A Tale of Two Cultures......Page 100 Political Economy and Ethics......Page 101 Understanding Vietnamese Business Culture......Page 102 Totalitarianism......Page 104 Democracy......Page 106 Manager’s Briefcase: Your Global Security Checklist......Page 108 Centrally planned economy......Page 109 Mixed Economy......Page 110 Market Economy......Page 112 Culture Matters: Playing by the Rules......Page 114 Civil Law......Page 117 Intellectual Property......Page 118 Taxation......Page 120 Antitrust regulations......Page 121 Philosophies of Ethics and Social Responsibility......Page 122 Labor Conditions and Human Rights......Page 123 Environment......Page 124 Bottom Line for Business......Page 128 Chapter Summary......Page 129 Ethical Challenge......Page 130 Market Entry Strategy Project......Page 131 Practicing International Management Case: Pirates of Globalization......Page 132 Economic Development of Nations......Page 133 India’s Tech King......Page 134 Classifying Countries......Page 135 National production......Page 136 Purchasing power parity......Page 139 Human Development......Page 140 Shortage of Capital......Page 141 Political Risk......Page 142 Conflict and violence......Page 143 Property Seizure......Page 144 Policy Changes......Page 147 Adaptation......Page 148 Political Influence......Page 149 The United Nations......Page 150 China’s Profile......Page 151 China’s Challenges......Page 152 Culture Matters: Guidelines for Good Guanxi......Page 153 Manager’s Briefcase: Russian Rules of the Game......Page 154 Bottom Line for Business......Page 155 Chapter Summary......Page 156 Talk About It 1......Page 157 Market Entry Strategy Project......Page 158 Practicing International Management Case: The Role of Social and Political Factors in the Lebanese Economy......Page 160 International Trade Theory......Page 161 China’s Caribbean Connection......Page 162 Volume of International Trade......Page 163 International Trade Patterns......Page 164 Culture Matters: Business Culture in the Pacific Rim......Page 167 Mercantilism......Page 168 Flaws of Mercantilism......Page 169 Absolute Advantage......Page 170 Comparative Advantage......Page 172 Factor Proportions Theory......Page 174 Stages of the Product Life Cycle......Page 175 Limitations of the Theory......Page 176 New Trade Theory......Page 177 Factor Conditions......Page 178 Related and Supporting Industries......Page 179 Bottom Line For Business......Page 180 Chapter Summary......Page 181 Talk About It 1......Page 182 Market Entry Strategy Project......Page 183 Practicing International management Case: BT in local and International Markets......Page 184 Political Economy of Trade......Page 185 Lord of the Movies......Page 186 Political Motives......Page 187 Global Sustainability: Managing Security in the Age of Globalization......Page 188 Economic Motives......Page 189 Cultural Motives......Page 190 Culture Matters: Myths of Small Business Exporting......Page 191 Export financing......Page 192 Manager’s Briefcase: Experts in Export Financing......Page 193 Tariffs......Page 194 Quotas......Page 195 Local Content Requirements......Page 197 Global Trading System......Page 198 General Agreement on Tariffs and Trade (GATT)......Page 199 World Trade Organization (WTO)......Page 200 Bottom Line for Business......Page 202 Chapter Summary......Page 203 Talk About It 2......Page 204 Market Entry Strategy Project......Page 205 Practicing International Management Case: The New Protectionism......Page 206 Foreign Direct Investment......Page 207 Das Auto......Page 208 Ups and Downs of FDI......Page 209 Worldwide Flows of FDI......Page 211 Market Imperfections (Internalization)......Page 212 Market Power......Page 213 Purchase-or-Build Decision......Page 214 Production Costs......Page 215 Customer Knowledge......Page 216 Following Rivals......Page 217 Balance of Payments......Page 218 Reasons for Intervention by the Host Country......Page 219 Reasons for Intervention by the Home Country......Page 220 Government Policy Instruments and FDI......Page 221 Host Countries: Restriction......Page 222 Bottom Line for Business......Page 223 Chapter Summary......Page 224 Talk About It 1......Page 225 Market Entry Strategy Project......Page 226 Practicing International Management Case: Driving the GreenCar Market in Australia......Page 228 Regional Economic Integration......Page 229 Nestlé’s Global Recipe......Page 230 Free Trade Area......Page 231 The Case for Regional Integration......Page 232 The Case Against Regional Integration......Page 234 Integration in Europe......Page 235 European Union......Page 236 Culture Matters: Czech list......Page 241 North American Free Trade Agreement (NAFTA)......Page 243 Andean Community (CAN)......Page 245 Central America and the Caribbean......Page 246 Asia Pacific Economic Cooperation (APEC)......Page 247 Gulf Cooperation Council (GCC)......Page 248 African Union (AU)......Page 249 Chapter Summary......Page 250 Talk About It 1......Page 251 Market Entry Strategy Project......Page 252 Practicing International Management Case: Fair Trade or Safe Consumption?......Page 254 International Financial Markets......Page 255 Wii Is the Champion......Page 256 Importance of the International Capital Market......Page 257 Purposes of the international Capital Market......Page 258 Forces Expanding the International Capital Market......Page 259 World Financial Centers......Page 260 International Bond Market......Page 261 Eurocurrency Market......Page 262 Functions of the Foreign Exchange Market......Page 263 Quoting Currencies......Page 265 Forward Rates......Page 268 Market Instruments and Institutions......Page 269 Important Currencies......Page 270 Over-The-Counter Market......Page 271 Currency Restriction......Page 272 Bottom Line for Business......Page 273 Chapter Summary......Page 274 Talk About It 2......Page 275 Market Entry Strategy Project......Page 276 Practicing International Management Case: The Effect of the Asian Crisis on Southeast Asian Corporations......Page 277 Appendix Calculating Percent Changein Exchange Rates......Page 278 International Monetary System......Page 279 Euro Rollercoaster......Page 280 Importance of Exchange Rates......Page 281 Efficient versus Inefficient Market View......Page 282 Difficulties of Forecasting......Page 283 Law of One Price......Page 284 Purchasing Power Parity......Page 285 The Gold Standard......Page 289 Bretton Woods Agreement......Page 291 Today’s Exchange-Rate Arrangements......Page 293 Manager’s Briefcase: Adjusting to Currency Swings......Page 294 Recent Financial Crises......Page 295 Bottom Line For Business......Page 298 Chapter Summary......Page 299 Talk About It 2......Page 300 Market Entry Strategy Project......Page 301 Practicing International Management Case: Banking on Forgiveness......Page 302 International Strategy and Organization......Page 303 Flying High with Low Fares......Page 304 Company Mission and Goals......Page 305 Core Competency and Value-Creation......Page 306 Manager’s Briefcase: Ask Questions before Going Global......Page 308 Two International Strategies......Page 309 Corporate-Level Strategies......Page 310 Business-Level Strategies......Page 311 Department-Level Strategies......Page 313 Centralization versus Decentralization......Page 314 Coordination and Flexibility......Page 315 International Division Structure......Page 316 International Area Structure......Page 317 Global Matrix Structure......Page 318 Work Teams......Page 319 A Final Word......Page 320 Chapter Summary......Page 321 Ethical Challenge......Page 322 Teaming Up......Page 323 Practicing International Management Case: IKEA’s Global Strategy......Page 324 Analyzing International Opportunities......Page 325 Rovio Soars Globally......Page 326 Step 1: Identify Basic Appeal......Page 327 Step 2: Assess the National Business Environment......Page 329 Step 3: Measure Market or Site Potential......Page 333 Step 4: Select the market or Site......Page 336 Government Agencies......Page 339 Internet......Page 341 Problems with Secondary Research......Page 342 Interviews and Focus Groups......Page 343 Surveys......Page 344 A Final Word......Page 345 Key Terms......Page 346 Teaming Up......Page 347 Practicing International Management Case: Singapore Rises to Prominence in the World Market......Page 348 Selecting and Managing Entry Modes......Page 349 License to Thrill......Page 350 Why Companies Export......Page 351 Developing an Export Strategy: A Four-Step Model......Page 352 Degree of Export Involvement......Page 353 Avoiding Export and Import Blunders......Page 354 Countertrade......Page 355 Advance payment......Page 356 Documentary Collection......Page 357 Letter of Credit......Page 358 Manager’s Briefcase: Collecting International Debts......Page 359 Licensing......Page 360 Franchising......Page 361 Turnkey projects......Page 363 Joint Ventures......Page 365 Strategic Alliances......Page 367 Selecting Partners for Cooperation......Page 368 Culture Matters: Negotiating Market Entry......Page 369 International Experience......Page 370 Chapter Summary......Page 371 Talk About It 2......Page 372 Teaming Up......Page 373 Practicing International Management Case: Game: Competing in Africa’s Playing Fields......Page 374 Developing and Marketing Products......Page 375 It’s a Cross-Cultural McWorld!......Page 376 Laws and Regulations......Page 377 Brand and Product Names......Page 378 National Image......Page 379 Shortened Product Life Cycles......Page 380 Push and Pull Strategies......Page 381 International Advertising......Page 382 Blending Product and Promotional Strategies......Page 384 Culture Matters: Localizing Websites......Page 386 Designing Distribution Channels......Page 387 Special Distribution Problems......Page 388 Worldwide Pricing......Page 389 Factors That Affect Pricing Decisions......Page 390 A Final Word......Page 391 Key Terms......Page 392 Teaming Up......Page 393 Practicing International Management Case: Psychology of GlobalMarketing......Page 394 Managing International Operations......Page 395 Toyota Races Ahead......Page 396 Facilities Location Planning......Page 397 Process Planning......Page 399 Make-or-Buy Decision......Page 400 Fixed Assets......Page 403 Quality Improvement Efforts......Page 404 Shipping and Inventory Costs......Page 405 Financing Business Operations......Page 406 Issuing Equity......Page 407 Internal Funding......Page 409 Capital structure......Page 410 Chapter Summary......Page 411 Key Terms......Page 412 Teaming Up......Page 413 Practicing International Management Case: Toyota’s Strategy for Production Efficiency......Page 414 Hiring and Managing Employees......Page 415 Leaping Cultures......Page 416 Ethnocentric Staffing......Page 417 Geocentric Staffing......Page 419 Manager’s Briefcase: Growing Global......Page 420 Selecting Human Resources......Page 421 Reverse Culture Shock......Page 422 Training and Development......Page 423 Methods of Cultural Training......Page 424 Compiling a Cultural Profile......Page 425 Managerial Employees......Page 426 Nonmanagerial Workers......Page 427 Importance of Labor Unions......Page 428 Chapter Summary......Page 429 Key Terms......Page 430 Teaming Up......Page 431 Practicing International Management Case: Challenges in Global Staffing......Page 432 Endnotes......Page 433 Glossary......Page 438 Name Index......Page 446 Subject Index......Page 449