Absolute Essentials of Advertising (Absolute Essentials of Business and Economics) [1 ed.] 1032007664, 9781032007663

Absolute Essentials of Advertising (Absolute Essentials of Business and Economics) [1 ed.] 1032007664, 9781032007663

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Absolute Essentials of Green Business 9780367196721, 9780429203862

This short textbook provides a core understanding of the intersection between business and the natural environment. The

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Absolute Essentials of Business Ethics 9780367814663

This shortform textbook explores practical applications of how business ethics impacts working lives, allowing readers t

961 108 7MB Read more

Absolute Essentials of Corporate Governance 9780367361594, 9780429354793

This shortform textbook, a concise overview of the development and current state of corporate governance, provides a cri

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Absolute Essentials of International Business [1 ed.] 0367077108, 9780367077105

As challenges to the era of globalisation emerge, international business grows in importance and complexity as a field o

611 41 3MB Read more

Absolute Essentials of Business Behavioural Ethics 9780367275402, 2020018457, 2020018458, 9780429296529

Behavioural ethics in business is an emerging field that has challenged some of the established wisdom about ethics and

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Absolute Essentials of Strategic Marketing 9780367437756, 9781003005704

758 53 903KB Read more

The Absolute Essentials of Entrepreneurship 9781000076257

584 66 2MB Read more

Absolute Essentials of Entrepreneurship 9780367353322, 9780429330759

622 43 2MB Read more

Absolute Essentials of Entrepreneurship [1 ed.] 0367353326, 9780367353322

Entrepreneurship is a fundamental business discipline and a phenomenon that drives economic growth globally. This short-

480 78 2MB Read more