Table of contents : Front Matter....Pages i-xxvii Front Matter....Pages 1-1 On Borrowed Time....Pages 3-18 The Roots of the Circular Economy....Pages 19-23 Gaining the Circular Advantage....Pages 24-32 Front Matter....Pages 33-33 Circular Supply-Chain: “Right from the Start”....Pages 35-51 Recovery and Recycling: Making History of Waste....Pages 52-67 The Product Life-Extension Business Model: Products that Are Built to Last....Pages 68-83 The Sharing Platform Business Model: Sweating Idle Assets....Pages 84-98 The Product as a Service Business Model: Performance over Ownership....Pages 99-114 Front Matter....Pages 115-115 Circular Business Models: Evaluation, Enablers, and Ecosystems....Pages 117-130 Driving the Technology and Digital Edge in Circular Advantage: Ten Transformational Plays....Pages 131-147 Five Circular Capabilities for Driving Value....Pages 148-167 The Power of Policy....Pages 168-188 Front Matter....Pages 189-189 Capturing the Advantage: Getting Started....Pages 191-205 Back Matter....Pages 206-264