Table of contents : Content: Overview -- Introduction -- 1. What is user experience design (UXD)? (Designing interactive experiences Life's experiences Roles in UXD Today's multidisciplinary teams Methods and background Case study: Code Computerlove Stakeholders Activity 1: A user centered development cycle) -- 2. Users (User research The user's world Interview: User profiling Co-experience Emotional responses Memory Fallibility Expectation Expectation Motivation Activity 2: Observing a user journey) 3. Experience design (Competitive advantage Brands Productivity Interview: User involvement Fun Usability Simplicity Challenge Activity 3: Recognizing intuition Gestalt theory Semiotics Narrative Constraints) -- 4. Design process (Project life cycle User involvement Personas Scenarios Design requirements Communication and planning Interview: Modern digital projects Standards Activity 4: Exploring solutions) -- 5. Design methods (Platforms and technologies Meeting the requirements Semantic design Mindset abnd toolset Design patterns Layout Type Image Activity 5: Build a prototype) -- Conclusion.