UnMarketing : Everything Has Changed and Nothing Is Different [2 ed.] 9781119336020, 9781119335009

UnMarket to build trust and make lifelong customers! In 2009, Scott Stratten and Alison Stratten wrote the bestselling U

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English Pages 307 Year 2016

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UnMarketing : Everything Has Changed and Nothing Is Different [2 ed.]
 9781119336020, 9781119335009

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