The Truth about IKEA: the Secret Success of the World's most Popular Furniture Brand 9781906142919, 1906142912

How did IKEA become the world's largest design brand, as popular as Lego, CocaCola and Nike? Privately held by one

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English Pages 256 pages Year 2010

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The Truth about IKEA: the Secret Success of the World's most Popular Furniture Brand
 9781906142919, 1906142912

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