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This book shows media salespeople the optimal sales process using a structured step-by-step guide: Using a sales navigat
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The old way of selling is to push a message or product. The new way of selling is to pull people in with a compelling st
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Develop the mental agility and razor-sharp decision making of today's most successful salespeople The world of sal
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Especially during the last two decades consulting companies established themselves in the international marketplace. In
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Camera phones, car GPS locators, EZ-pass, and similar advances are the height of convenience, but the technologies behin
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Join Michael Tuso as he guides sellers out of the antiquated world of “one size fits all” pitching and into a world that
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Every business making sales online is engaged in a battle to get customers to click. More clicks equals more sales equal
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Point of Sale offers the first significant attempt to center media retail as a vital component in the study of popular c
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