Table of contents : BOOK COVER......Page 1 TITLE......Page 4 COPYRIGHT......Page 5 CONTENTS......Page 6 PREFACE......Page 8 PREFACE TO THE ROUTLEDGE CLASSICS EDITION......Page 14 ACKNOWLEDGMENTS......Page 25 Part I......Page 28 1 BEYOND INTERPRETATION......Page 30 2 IN PURSUIT OF SIGNS......Page 47 Part II......Page 76 3 SEMIOTICS AS A THEORY OF READING......Page 78 4 RIFFATERRE AND THE SEMIOTICS OF POETRY......Page 115 5 PRESUPPOSITION AND INTERTEXTUALITY......Page 137 6 STANLEY FISH AND THE RIGHTING OF THE READER......Page 159 Part III......Page 174 7 APOSTROPHE......Page 176 8 THE MIRROR STAGE......Page 199 9 STORY AND DISCOURSE IN THE ANALYSIS OF NARRATIVE......Page 215 10 THE TURNS OF METAPHOR......Page 236 11 LITERARY THEORY IN THE GRADUATE PROGRAM......Page 261 REFERENCES......Page 280 INDEX......Page 294