The campaign manager running and winning local elections [4th ed] 9780813391700, 2009031172, 0813391709

Featuring invaluable insight from an expert author,The Campaign Manageroffers the most comprehensive guide for organizin

218 77 7MB

English Pages 427 Year 2009;2010

Table of contents :
Precinct analysis : the sinners, the saints, and the savables --
The campaign team --
The campaign brochure --
The volunteer organization --
Fund-raising --
Lawn signs --
Targeting voters --
Media --
The candidate --
The issue-based campaign --
Getting out the vote (GOTV) --
The campaign flowchart --
After the ball.

The campaign manager running and winning local elections [4th ed]
9780813391700, 2009031172, 0813391709

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Catherine Marie

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