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Strategic Management and Competitive Advantage: Concepts and Cases, 6/e
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Strategic Management delivers an insightful, clear, concise introduction to strategy management concepts and links these
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The tutorial is devoted to the disclosure of the problems of planning and implementing strategies; bringing the resource
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This free textbook introduces the reader to the different approaches and schools within strategic thinking as well as th
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To excel in today's exacting world, organizations need to combine strategic planning and strategic thinking. Strate
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In Strategic Brand Management (2nd Edition), Alexander Chernev, professor of marketing at the renowned Kellogg School of
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Examine strategic management with the market-leading book that sets the standard as today's most intellectually ric
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In today's economy, gaining and sustaining a competitive advantage is harder than ever.Strategic Managementcaptures
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For courses in strategy and strategic management." Core strategic management concepts without the excess. Just the
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