Seventy-nine (79) short essays on design [Unabridged]
9781568986999, 9781616890711, 1568986998, 1616890711
Seventy-nine Short Essays on Designbrings together the best of designer Michael Bierut's critical writingserious or
224
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3MB
English
Pages 240
Year 2007;2012
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Table of contents :
Preface
Warning: May Contain Non-Design Content
Why Designers Can't Think
Waiting for Permission
How to Become Famous
In Search of the Perfect Client
Histories in the Making
Playing by Mr. Rand's Rules
David Carson and the End of Print
Rob Roy Kelly's Old, Weird America
My Phone Call to Arnold Newman
Howard Roark Lives
The Real and the Fake
Ten Footnotes to a Manifesto
The New York Times: Apocalypse Now, Page A1
Graphic Design and the New Certainties
Mark Lombardi and the Ecstasy of Conspiracy
George Kennan and the Cold War Between Form and Content. Errol Morris Blows Up Spreadsheet, Thousands KilledCatharsis, Salesmanship, and the Limits of Empire
Better Nation-Building Through Design
The T-shirt Competition Republicans Fear Most
India Switches Brands
Graphic Designers, Flush Left?
Just Say Yes
Regrets Only
The Forgotten Design Legacy of the National Lampoon
McSweeney's No. 13 and the Revenge of the Nerds
The Book (Cover) That Changed My Life
Vladimir Nabokov: Father of Hypertext
The Final Decline and Total Collapse of the American Magazine Cover
Information Design and the Placebo Effect. Stanley Kubrick and the Future of Graphic DesignI Hear You've Got Script Trouble: The Designer as Auteur
The Idealistic Corporation
Barthes on the Ballpoint
The Tyranny of the Tagline
Ed Ruscha: When Art Rises to the Level of Graphic Design
To Hell with the Simple Paper Clip
The Man Who Saved Jackson Pollock
Homage to the Squares
Eero Saarinen's Forty-Year Layover
The Rendering and the Reality
What We Talk About When We Talk About Architecture
Colorama
Mr. Vignelli's Map
I Hate ITC Garamond
1989: Roots of Revolution
The World in Two Footnotes
Logogate in Connecticut. The Whole Damn Bus is CheeringThe Best Artist in the World
The Supersized, Temporarily Impossible World of Bruce McCall
The Unbearable Lightness of Fred Marcellino
The Comfort of Style
Authenticity: A User's Guide
Designing Under the Influence
Me and My Pyramid
On (Design) Bullshit
Call Me Shithead, or, What's in a Name?
Avoiding Poor, Lonely Obvious
My Favorite Book is Not About Design (or Is It?)
Rick Valicenti: This Time It's Personal
Credit Line Goes Here
Every New Yorker is a Target
I am a Plagiarist
Looking for Celebration, Florida
The Great Non-Amber-Colored Hope. The Mysterious Power of ContextThe Final Days of AT & T
Designing Twyla Tharp's Upper Room
Innovation is the New Black
Wilson Pickett, Design Theorist, 1942-2006
Design by Committee
The Persistence of the Exotic Menial
The Road to Hell: Now Paved with Innovation!
When Design is a Matter of Life or Death
In Praise of Slow Design
Massimo Vignelli's Pencil
On Falling Off a Treadmill
Appendix
Index
About the Author.