Made to Stick: Why Some Ideas Survive and Others Die 9781400064281, 2006046467, 9781588365965

NEW YORK TIMES **BESTSELLER • The instant classic about why some ideas thrive, why others die, and how to make your idea

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Made to Stick: Why Some Ideas Survive and Others Die
 9781400064281, 2006046467, 9781588365965

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