Introduction to Marketing Concepts 0750659955, 9780750659956, 9780080454832

Introduction to International Marketing (Marketing in Action) 0749422467, 9780749422462

This book provides a thorough guide that is both accessible and clear, and is packed with case studies and examples whic

542 100 560KB Read more

Key Concepts in Marketing 1847874983, 9781847874986

Key Concepts in Marketing introduces and examines the key issues, methods, models and debates that define the field of m

445 94 2MB Read more

An Introduction to Social Analytics: Concepts & Methods 1943153590, 9781943153596

This book covers both social network analysis and text analysis and mining. Presenting these methods together helps read

478 47 8MB Read more

Biodemography: An Introduction to Concepts and Methods 0691129002, 9780691129006

This book provides a comprehensive introduction to biodemography, an exciting interdisciplinary field that unites the na

445 46 15MB Read more

Policing: An introduction to concepts and practice 1903240182, 9781903240182

This book provides a highly readable introduction to the role and function of the police and policing, examining the iss

205 21 797KB Read more

Introduction to Ethics: Concepts, Theories, and Contemporary Issues 9819907063, 9789819907069

The book introduces the reader to western ethics as a subject, along with its three standard subdivisions. Although the

116 42 6MB Read more

Contemporary Sociology: An Introduction to Concepts and Theory 0195683994, 9780195683998

This volume is a comprehensive general sociology text with detailed chapters on theoretical perspectives and research me

477 100 18MB Read more

Biodemography: An Introduction to Concepts and Methods 9780691186054

An authoritative overview of the concepts and applications of biological demography This book provides a comprehensive

107 34 19MB Read more

Introduction to Algorithmic Marketing: Artificial Intelligence for Marketing Operations [Illustrated] 0692989048, 9780692989043

Introduction to Algorithmic Marketing is a comprehensive guide to advanced marketing automation for marketing strategist

578 54 9MB Read more

Marketing: A Very Short Introduction 9780192562258

503 79 1MB Read more