Engaging your Community through Active Strategic Marketing : A practical guide for librarians and information professionals 9781783305193, 9781783303847

Now more than ever, libraries must find ways to engage with their communities in order to demonstrate the value they cre

194 69 2MB

English Pages 216 Year 2021

Engaging your Community through Active Strategic Marketing : A practical guide for librarians and information professionals
9781783305193, 9781783303847

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Terry Kendrick

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