Creativity, Inc. (The Expanded Edition): Overcoming the Unseen Forces That Stand in the Way of True Inspiration [Expanded] 9780679644507, 9780593594643, 2013036026, 9780593729700


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Table of contents :
Introduction to the Expanded Edition

Introduction: Lost and Found

Part I: Getting Started

Chapter 1: Animated

Chapter 2: Pixar Is Born

Chapter 3: A Defining Goal

Chapter 4: Establishing Pixar’s Identity

Part II: Protecting the New

Chapter 5: Honesty and Candor

Chapter 6: Fear and Failure

Chapter 7: The Hungry Beast and the Ugly Baby

Chapter 8: Change and Randomness

Chapter 9: The Hidden

Part III: Building and Sustaining

Chapter 10: Broadening Our View

Chapter 11: The Unmade Future

Part IV: Testing What We Know

Chapter 12: A New Challenge

Chapter 13: Notes Day

Chapter 14: The Lasting Impact of Notes Day

Chapter 15: Incorporating Creativity

Afterword: The Steve We Knew

Starting Points: Thoughts for Managing a Creative Culture

Photo Insert

Dedication

Acknowledgments

Index

About the Authors

Creativity, Inc. (The Expanded Edition): Overcoming the Unseen Forces That Stand in the Way of True Inspiration [Expanded]
 9780679644507, 9780593594643, 2013036026, 9780593729700

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