Cisco - Enterprise Voice Update 1109

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1109 1013_05F9_c1

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© 1999, Cisco Systems, Inc.

Enterprise Voice Update Session 1109

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© 1999, Cisco Systems, Inc.

Cisco Systems Confidential

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Agenda

• The Story So Far • Solution Components • Case Study • Cisco Deployment • Common Questions/Concerns 1109 1013_05F9_c1

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© 1999, Cisco Systems, Inc.

Multiservice Five Phase Strategy Phase

I

II

III

Phase Primary Focus

WAN WAN Backbone Backbone

WAN WAN Access Access

Multiservice Multiservice Gateway Gateway

From the Desktop to the WAN and WAN Services

Taking Taking the the Industry Industry From From … …

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IV

Campus/ Campus/ Policy-Based Policy-Based MAN/WAN MAN/WAN End-End End-End Call Call Integration Integration Management Management

QOS Call Management Layer 1-3 Integration Networked Availability Management

Toll Toll Bypass Bypass

V

To

Open Multiservice Architecture

Intranet/ Intranet/ Internet Internet Telephony Telephony

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© 1999, Cisco Systems, Inc.

Cisco Systems Confidential

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Cisco’s Open Telephony Strategy Open and Standardize the Telephony Infrastructure Traditional Switch Architecture

Open Service Application Layer Open/Standard Interface

Services Plane Call Control Plane

Call Processing Layer Open/Standard Interface

Connection Control

Standards-Based Packet Infrastructure Layer 1109 1013_05F9_c1

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© 1999, Cisco Systems, Inc.

New World Third Party Developers

Open APIs Open Call Control Layer Standards-Based Packet Infrastructure Layer

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© 1999, Cisco Systems, Inc.

Cisco Systems Confidential

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Desktop IP Telephony Roadmap

1000s

Production Quality System Scale/Timeframe

Large Site Campus Medium Site

WAN Interoperability/ Small Site

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Technology POC

Nov. 1998 1109 1013_05F9_c1

March 1999

Mid 1999

End 1999

2000

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© 1999, Cisco Systems, Inc.

Solution Components

• Infrastructure • CallManager • Telephones • Gateways • Applications 1109 1013_05F9_c1

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© 1999, Cisco Systems, Inc.

Cisco Systems Confidential

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Infrastructure

Routers and Switches and Servers… Oh My! 1109 1013_05F9_c1

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© 1999, Cisco Systems, Inc.

Cisco CallManager 2.2 • Provides call processing intelligence in a IP network-based application • Standard HTML access for installation, configuration, and management • Resides on standard Microsoft Windows NT-based “Wintel” server • Provides access to commonly used telephony features, as well as interfaces to third party applications, such as unified messaging 1109 1013_05F9_c1

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Cisco CallManager 2.2 ( Cont.) • SMDI interface to legacy messaging systems • Includes Cisco valet with voice-in-box messaging system • Integrated directory • Standby server redundancy

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© 1999, Cisco Systems, Inc.

Cisco IP Telephones • Standard TCP/IP • DHCP addressed (no moves/add/changes) • Multiple models • Today 10Base-T • 10/100BT 1QCY00 • Evolving from ‘key-lamppair’ to display technology

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© 1999, Cisco Systems, Inc.

Cisco Systems Confidential

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Cisco IP Phone 12 SP+ • Two-way speaker phone • Two-line, 40-character display • 12 user programmable feature buttons • Hearing aid compatible handset • G.711/G.723 audio compression • Built-in two port 10Base-T hub (can be used for your PCs network connection) 1109 1013_05F9_c1

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© 1999, Cisco Systems, Inc.

Cisco IP Phone 30VIP • 30 feature buttons • Two-way speaker phone • Mute, transfer, redial, hold buttons • Large 40 character two-line display • Built-in two port 10Base-T hub (can be used for your PC’s network connection)

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© 1999, Cisco Systems, Inc.

Cisco Systems Confidential

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Cisco Voice Gateways Cisco 7200

Integrated Routing Platforms Multifunction Devices

Cisco 5300 Entry Level Vertical Function

Cisco 3600

AS & AT Gateways

Cisco 2600

DT+/DE+ Gateway Interface Cards 1109 1013_05F9_c1

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© 1999, Cisco Systems, Inc.

Cisco Access Analog Gateways • Analog FXO or FXS VoIP gateway • G.711/G.723.1 audio compression • Two, four or eight port configuration • Standard 10Base-T network interface • Requires Cisco CallManager 1109 1013_05F9_c1

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© 1999, Cisco Systems, Inc.

Cisco Systems Confidential

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Cisco Access Digital Gateway • Single T1 VoIP gateway • Supports T1 E&M or T1 PRI (RJ-48C) • G.711/G.723.1 • Standard 10Base-T network interface • Entry-level, verticalfunction gateway 1109 1013_05F9_c1

Next Generation Digital Gateways 17

© 1999, Cisco Systems, Inc.

Applications

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© 1999, Cisco Systems, Inc.

Cisco Systems Confidential

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New World Applications • Web “Click to Talk” • Virtual, distributed call centers • Unified messaging

Richard Jones

Jerome Smit

1001 for 2001 1006 for 2002

CathyHarmon

Petra Johanes

1031 for 2006

• Transparent telecommuting (OPX) • Personal valet (find me, follow me) • Application collaboration 1109 1013_05F9_c1

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© 1999, Cisco Systems, Inc.

Sample Topology Call Manager Application

Cisco Access Analog Gateway

PSTN

QoS Enabled Catalyst Switch

10 Base-T

IP User PC (Optional) 1109 1013_05F9_c1

Cisco IP Telephone

Cisco IP Telephone 20

© 1999, Cisco Systems, Inc.

Cisco Systems Confidential

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Case Studies

• Score • Cisco

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© 1999, Cisco Systems, Inc.

Cisco Deployment Five Phases • Limited deployment—Technology trials • Sales office PBX replacement • Campus peripheral equipment replacement • Telecom campus core replacement • Global call center replacement 1109 1013_05F9_c1

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© 1999, Cisco Systems, Inc.

Cisco Systems Confidential

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Phase I— Technology Trials (Q4 ’99)

• Showcase technology • Replace phones without VM • Limited deployment with IP phones (As additional phones)

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© 1999, Cisco Systems, Inc.

Technology Trials (Q4 ’99) Octel VM

PSTN

IP

PBX IP

Remote Office Gateway

IP Backbone IP

IP IP IP

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IP

Central Call Manager (Redundancy)

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© 1999, Cisco Systems, Inc.

Cisco Systems Confidential

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Sales Office PBX Replacement (Begins Q1 FY 2000) • Replace PBX in SO and sales offices • Replace phones remote offices • Replace phones in sales offices • VoIP to corporate sites • Trunk to PSTN for overflow and backup 1109 1013_05F9_c1

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© 1999, Cisco Systems, Inc.

Sales Office PBX Replacement IP

PSTN

IP

Octel VM

V

Call Manager

PBX

Remote Office Gateway

IP Backbone V Octel VM

IP

IP

PSTN IP

IP

Call Manager

V 1109 1013_05F9_c1

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© 1999, Cisco Systems, Inc.

Cisco Systems Confidential

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Campus Peripheral Equipment (Begins Q1 FY 2000) • Replace EPNs from building with CallManager • Replace Lucent phones with IP phones in Corporate-San Jose • Trunks to PSTN for off-net calls in building moved to Cisco gateways • IP phones deployments at all new facilities 1109 1013_05F9_c1

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© 1999, Cisco Systems, Inc.

Campus Peripheral Equipment Replacement Octel VM

PSTN PSTN IP

PPN

IP

Gateway

IP

IP Backbone Fax Server

PSTN

PSTN

E-Mail Server IP

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IP

IP

Central Call Manager (Redundancy)

IP

IP

IP

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Telecom Campus Core Replacement—(FY 2000)

• Move PSTN trunks from PPN to Cisco gateways • Replace Lucent PPN from Cisco telecom network core • Replace Octel voice mail systems with unified message servers 1109 1013_05F9_c1

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© 1999, Cisco Systems, Inc.

Telecom Campus Core Replacement PSTN PSTN IP

Unified Messaging Server Farm

Gateway

IP

Gateway

IP

IP Backbone PSTN

PSTN

IP

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IP

IP

Central Call Manager (Redundancy)

IP

IP

IP

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© 1999, Cisco Systems, Inc.

Cisco Systems Confidential

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Phase V: Global Call Center Replacement—(FY 2001)

• Replace existing call center with Cisco solution

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© 1999, Cisco Systems, Inc.

Common Concerns • Line power to phones • E911/911 • Voice mail • Call centers • NT too unstable • Security • Competition 1109 1013_05F9_c1

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© 1999, Cisco Systems, Inc.

Cisco Systems Confidential

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Now, Our Competitors Might Say…



This ‘telephone’ has too many shortcomings to be seriously considered as a means of communication. The device is inherently of no value to us. - Western Union internal memo, 1876



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Cisco Systems Confidential

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Please Complete Your Evaluation Form Session 1109

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Cisco Systems Confidential

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