Built to Love : Creating Products That Captivate Customers [1 ed.] 9781605096995, 9781605096988

Offers data-driven proof that products and services appealing to customer's emotional needs outsell the competition

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English Pages 163 Year 2010

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Built to Love : Creating Products That Captivate Customers [1 ed.]
 9781605096995, 9781605096988

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