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Social science and marketing scholars examine the convergence between entertainment media's narrative and rhetoric
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In this volume, psychologists and communication experts present theory on understanding and predicting how learning occu
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The electronic age is bringing sweeping changes to the world of entertainment, media and publishing. This book covers th
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Explores the influence of the graphic user interface on contemporary screen media Argues for a critical reading of scree
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This book identifies and analyses the main socio-economic trends that characterize Vivendi, the French mass media conglo
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This volume examines the shift toward positive and more accurate portrayals of mental illness in entertainment media, as
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The management and labor culture of the entertainment industry. In popular culture, management in the media industry is
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In Chinese, the term wanghong refers to creators, social media entrepreneurs alternatively known as KOLs (key opinion le
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